Gallipoli is a special place for many people around the world and in particular for Australians and New Zealanders, whose ancestors fought in the Gallipoli Campaign during World War I. Search interest for [gallipoli] in Australia has doubled in the last month, as Australians look for more information about our history.

Even if you are not able to make it to Gallipoli in person this year, you can still experience its historical significance by learning about the events and the people, and exploring more than 80 locations on the Gallipoli Peninsula online. The Street View Trekker was brought to Turkey for the first time, so you can now virtually explore 360-degree online imagery of locations including the Lone Pine Cemetery and Memorial, Chunuk Bair, ANZAC Ceremonial Area and a number of other historic sites.

Lone Pine Cemetery and Memorial
The Nek Cemetery
Helles Memorial
Hill 60
You can also view new exhibitions and over a hundred unique photos, documents and artifacts that have been added to Google’s Cultural Institute to mark the ANZAC centenary. Among the many artefacts shared with the Cultural Institute by our partner museums are images of the shipwreck of the AE2 submarine, the drawings of Captain Hore, and paintings by Australian artist George Lambert.

You will find first-hand sketches by wartime artists and photos from the collections of the Australian War Memorial, Art Gallery of New South Wales, Australian National Maritime Museum, and State Library of New South Wales, among others.

We worked with the General Directorate for the Historical Sites of Gallipoli and Dardanelles Battles of the Ministry of Culture and Tourism of the Republic of Turkey, the Commonwealth War Graves Commission, and the Embassies of Australia and New Zealand, to collect and release this imagery on Street View and publish a new image and exhibit archive on the Google Cultural Institute and we’re grateful for their help.

As we flagged in February, we’re making a change to our search rankings, to include ‘mobile-friendliness’ as one of the many criteria we use to rank search results.

There have been a few misconceptions flying around about this change, so we wanted to clear them up.

  • Firstly, mobile-friendliness is just one of 200 signals that we use to determine the ranking of results. 
  • Sites that aren’t as mobile-friendly as they could be won’t disappear. In fact, they may still rank highly if they contain great content that people really want. 
  • And again, just to be really clear, this is just for mobile results

  • Why are we making this change? Well, we’ve all experienced bad mobile sites. Miniscule font, links that require Tinkerbell’s tiny fingers to click, or a sideways scroll that last for ever and ever and ever and ever. Which is a real problem, because mobiles are increasingly how we access the internet. Almost four in five Aussies now have smartphones, and we use them daily.

    Bad sites are bad for business too: visitors abandon websites that aren’t mobile-friendly at higher rates. Research shows 74% of people say they are more likely to return to a mobile-friendly site. What does ‘mobile-friendliness’ look like? Check out the image below.

    When people search on mobile, we will now use mobile-friendliness as a ranking signal that weighs in favor of pages that are formatted for mobile phones, like the image on the right. The good news is that creating a mobile-friendly site doesn't have to be expensive or time-consuming: it can be as simple as adjusting website settings or picking out a design you like. Even if you opt to fully redesign your site, a small business website with 10-20 pages could be completed in a day or so. And in Australia, there are over 5,000 Google-certified web experts who can help.

    Webmasters can check if their site is mobile-friendly by examining individual pages with the Mobile-Friendly Test or checking the status of the entire site through the Mobile Usability report in Webmaster Tools.

    In the two months since we announced this change, we’ve seen a 4.7 percentage point increase in the proportion of sites that are mobile friendly, and we hope to see even more in the coming months.

    The web doesn’t stand still, and mobiles have been around for eight years. Australians deserve to get the best out of the internet, however they access it. These changes are designed to help.

    Posted by Lisa Bora, Head of Mobile, Google Australia

    Android TV is coming to Australia — starting with the Nexus Player which will go on sale at JB Hi-Fi and Dick Smith on Tuesday next week for $129. This is the first device in Australia to offer Android TV, which we announced at Google I/O in 2014 as a new platform that puts Android inside televisions and set-top boxes.

    Just by speaking to the Nexus Player remote using Voice Search, discover your favourite TV shows, a new movie release on Google Play, or a cooking video on YouTube and watch them on the biggest screen in your house. You can also use the remote, and the separate game controller, to turn your TV and Android games into a gaming console. (And pick up the game on your smartphone where you left off).

    Nexus Player, a collaboration with Asus, can also stream movies, music, and videos, and allows you to cast entertainment from almost any Chromebook, Android device or iOS device to your TV.

    Posted by Sophie Verow, Product Marketing Manager, Google Australia


    Around four hundred kilometres inland, the beautiful New South Wales city of Dubbo is home to some of the most dynamic and hard-working small businesses in Australia.

    Take the Village Bakery: it was started by the owner’s grandfather in 1918, with a bag of flour in nearby Tooraweenah (population: 239). Almost one hundred years later, it relies on the internet to source new customers, showcase its products and services, and promote seasonal specialities (hot cross bun anyone?). 

    Michael Everett, who manages operations at the bakery, says that while baking is not an industry people associate with the internet, technology is now a key part of helping new customers discover the business.

    Early riser Michael Everett from Village Bakery makes some final adjustments before another day satisfying Dubbo's appetites

    Yesterday we paid a visit to Dubbo to meet the local small business community and help them use the web to grow. It was the second stop of our small business roadshow, in which we have teamed up with the Australian Chamber of Commerce and Industry to help Aussie small businesses prosper and grow online.

    Over 100 of Dubbo’s small business owners joined us to learn how to get found on Google Maps and Search, create a free online profile with opening hours and photos, generate driving directions to their location and take their first steps with online marketing.

    The Member for Parkes, the Hon Mark Coulton MP, joined us and explained how technology is increasingly important for small businesses in his regional electorate, which is the combined size of Ireland, the Netherlands, Belgium, Denmark, Austria and Switzerland.

    That’s a lot of ground to cover. The good news is, if you jump on the Village Bakery website, you can see where else in NSW you can get hold of a Village Bakery pie for the road.

    Posted by Rich Flanagan, Head of Small Business Marketing, Google Australia

    In order to ensure the accuracy of Google Maps, our engineers constantly reassess the Earth’s geospatial data in relation to other objects in the solar system.

    Over the past two months, Google Maps engineers in Sydney have discovered that the Earth’s equator is slipping south at rate of 25km per year — much faster than previously thought.

    Movements in the equator are caused by changes in the Earth’s tilt, called Milankovitch cycles. A degree of movement is not unexpected but the speed of this movement has alarmed scientists, who have expressed concerns about the impact on migratory birds. Dr Derek Muller, the scientist behind the popular YouTube channel Veritasium, explains in this video what’s behind the alarming slippage.  

    Current modelling suggests that the northern-most point of Australia, Cape York, could enter the Northern Hemisphere as soon as 2055.

    Regardless of where the equator moves to, there are some things we will never change. In Australia, we will always call the season after Summer “Autumn”, not “Fall.” We will refuse to spell colour “color”, even when referring to that dress. And, we will keep surfing at Bondi Beach in January, even if the water drops below zero Fahrenheit Celsius.

    UPDATE: Happy April!

    Editor's note: This is a guest post by Head of the Bureau of Communications Research and Chief Economist, Dr Paul Paterson. 

    Since establishing the Bureau of Communications Research (BCR), I’ve taken a keen interest in the role of information and communications technologies (or ICT) in driving productivity and, more broadly, our economy. Economists have long recognised the importance of technological innovation in generating and sustaining growth in productivity. This is well understood in industries like manufacturing where the use of new technologies and processes has tangible benefits. The widespread impact that more embedded technologies such as information and communications technologies (or ICT) can have on service industries and the economy is less-well understood. It is clear there are impacts and that they are substantial, but unpacking the benefits of ICT and like technologies from other factors, and their ongoing accurate measurement and analysis, remains elusive.

    The 2015 Connected Continent II report, prepared for Google, discusses how digital technologies are transforming our economy, and the opportunities these technologies present. The report notes that increasing access to and use of ICT is not only further changing the way consumers and businesses interact, but also how businesses and industries are organising themselves. It provides some very useful firm-level analysis of trends in this area.

    Significantly, the Connected Continent report acknowledges the difficulty in compiling, accessing and analysing data and information on the impact of ICT. ICT is disrupting conventional market structures and processes, and it is critical to future national growth that firms and governments understand these developments and harness the opportunities these innovations provide. As the Department of Communications’ independent economic and statistical research unit, we in the BCR are undertaking work to address this. We’ve established a project to update, improve and broaden the measurement and analysis of the digitisation of the economy and its effects on productivity performance. This work will highlight to stakeholders the economic significance of ICT and related technologies and, importantly, inform the debate and public policy development process.

    We’re also working with the Australian Bureau of Statistics on a review of ICT data and statistics, and will be working with other stakeholders including the new Digital Transformation Office on opportunities to further engage the benefits of ICT. Stay tuned for more from us on this.

    See our second leading indicators report to see what changes are happening in consumption patterns, industry growth and industry investment in the communications sector. Email us on for more.

    The internet could have been purpose-built for Australia. It has connected us with the world, given us new opportunities to export our smarts, and helped our businesses transform to meet the needs of consumers around the world.

    It has also put everyday Aussies firmly in the drivers’ seat, giving us all access to almost infinite information at the click of a mouse, giving us the ability to source products and services (and compare prices!) more easily, and opened up a world of new entertainment options.

    We have proven to be such keen adopters of the internet and other technologies that it’s actually getting harder and harder to separate the digital economy from the rest of our economy, because digital is being embraced everywhere from healthcare to education, from agriculture to the delivery of government services.

    That said, we’re always up for a challenge as are our friends at Deloitte, which is why we decided to update our 2011 report The Connected Continent, with a new methodology to measure the digitally-enabled economy’s increasing influence and spread.

    The Connected Continent II numbers are in, and they’re big. Put simply, the digital economy is on fire.

    • The digitally-enabled economy contributed $79 billion (or ~5%) to GDP in FY2013-2014, making it larger than the agriculture, retail or transport industries 
    • It has grown by a whopping 50% since 2011 - faster, in fact, than Deloitte predicted back in 2011
    • What’s more, it could be worth $139BN by 2020 - primarily due to projected growth in e-commerce
    • FY2013-14 saw a $45BN productivity boost thanks to digital 
    • And the consumer benefits derived from digital are worth about $75BN - up 20% on 2011 

    Of course, the numbers only tell some of the story. At Google, we’re lucky enough to hear first-hand about the small businesses that are experiencing rocket-propelled growth thanks to the web, and the non-profits that are using technology to make a huge difference in the delivery of their services. It’s these organisations, forming the backbone of our economy and our society, that stand the most to gain - and that’s why government and the business sector alike need to make sure that the opportunities described in this report are embraced with both hands.

    The digitally-enabled economy is on fire. It’s a powerful engine that is driving growth and productivity gains in all sectors in Australia. Now, we have to make sure we don’t take our foot off the accelerator, because the best is yet to come.